Every day, over 1 million trees are cut down to make traditional toilet paper. Who Gives A Crap isn’t so keen on killing trees just to make TP, which is why their rolls are made with 100% bamboo fibres. Many people don’t realise that bamboo is actually a grass, not a tree. It grows incredibly quickly, making it a sustainable source for loo rolls. Customers can wipe easy knowing they’re helping to reduce deforestation one flush at a time.