Pure MSM is an organic form of Sulphur that supports collagen & keratin production to help your body's cell regeneration. Many years ago, we received sulphur through our diets, however due to changes in farming practices and soil quality many people suffer from chronic MSM deficiencies. Known as the "beauty mineral" it is essential for the growth of hair, skin & nails. Maintains healthy joint tissues and may relieve mild joint painSupports connective tissue healthImproves the cellular uptake by ensuring they stay permeable to nutrients of such as vitamin , all B-vitamins, vitamins A, D, E, and amino acids.